Google Advertising

GOOGLE ADS THAT DRIVE QUALIFIED TRAFFIC

Harness the power of search intent to boost your bottom line.

Boost conversions with targeted campaigns

We analyze your current campaigns, identify inefficiencies, and reallocate your budget to the best-performing ad sets. This typically results in a 30% increase in ROAS within the first month.

Improve ad relevance and performance

Our team restructures your account, refines your keywords, and enhances ad copy to boost quality scores. Clients often see their average quality score increase by 2-3 points, leading to lower costs and better ad positions.

Optimize bidding for maximum ROI

We implement advanced bidding strategies and conduct regular bid adjustments to lower your cost per click. Our approach typically reduces CPC by 20-30% while maintaining or improving ad positions.

Create a logical, high-performing account structure

We reorganize your campaigns and ad groups for tighter themes and better quality scores. This structure often leads to a 40% improvement in click-through rates and more efficient budget allocation.

KEYWORD STRATEGY & ACCOUNT STRUCTURE

Building a solid foundation for Google Ads success
We conduct in-depth keyword research to identify high-value, intent-driven search terms.
Our team creates a logical account structure with tightly themed ad groups for better quality scores.
We implement negative keywords to eliminate wasteful spend and improve campaign relevance.
Dashboard mockup
Dashboard mockup

AD CREATION & LANDING PAGE OPTIMIZATION

Crafting compelling ads and conversion-focused landing pages
We write attention-grabbing ad copy that highlights your unique selling propositions.
Our team creates and tests multiple ad variations to continuously improve click-through rates.
We optimize your landing pages for relevance and conversion, enhancing quality scores and ROI.

PERFORMANCE TRACKING & OPTIMIZATION

Continuously improving campaign performance
We set up comprehensive conversion tracking to measure the true impact of your campaigns.
Our experts perform regular bid adjustments and budget allocation to maximize your ROAS.
We provide detailed performance reports and strategic recommendations for ongoing growth.
Dashboard mockup
Dashboard mockup

We could be your
perfect match

To meet and exceed your expectations, we focus only on things we can guarantee. Check these items to see if we make a good fit.
Your deals aren’t closing.
You don’t know how to drive new opportunities.
You’re looking for an extra channel for lead generation.
You’re ready to invest into long-term relations with your leads.
You need a steady flow of qualified leads.
You want to establish your industry expertise.
You’re looking for an efficient strategy to speed up your sales.
You need more people to know about your brand and services.
Get A Quote
The Answers You Need

FAQ's

Everything you need to know about our service and billing.
What makes Dancing Chicken Media different from other digital marketing agencies?
Dancing Chicken Media stands out due to our full-funnel framework customized to each business, our expertise across multiple platforms, and our data-driven approach. We pride ourselves on superior results, quick response times, and personalized service. Our team integrates seamlessly with yours, providing straightforward communication and the right balance between proven frameworks and flexibility.
How long does it typically take to see results from your services?
The timeline for results can vary depending on the specific service and your business's current situation. Generally, you may start seeing initial improvements within the first couple of weeks, with more significant results typically appearing within 60-90 days. We provide regular reports and updates so you can track progress throughout our engagement.
Do you offer any guarantees on your services?
While we can't guarantee specific results due to the dynamic nature of digital marketing, we do guarantee our commitment to delivering high-quality work, transparency in reporting, and continuous optimization of your campaigns. Our track record of success across various industries speaks to our ability to drive meaningful results for our clients.
Can you work with my existing marketing team or in-house resources?
Absolutely! We're flexible in our approach and can either supplement your existing marketing efforts or take full control of your digital growth strategy. We'll work closely with your team to ensure seamless integration and knowledge sharing.
What industries do you specialize in?
While we have experience across many industries, we've developed particular expertise in areas such as SaaS, hospitality, education, automotive, medical, legal, real estate, and e-commerce. However, our strategies are adaptable to various business types and goals.
How do you stay up-to-date with the latest digital marketing trends and algorithm changes?
Our team is committed to continuous learning. We regularly attend industry conferences, participate in training programs, and stay connected with platform representatives. This ensures that our strategies always leverage the latest best practices and algorithm updates.
What is your onboarding process for new clients?
Our onboarding process typically involves an initial consultation to understand your business goals, a comprehensive audit of your current digital presence, development of a customized strategy, and a kickoff meeting to align on objectives and timelines. We aim to make the process as smooth and efficient as possible.
How often will I receive updates on my campaigns?
We provide regular updates tailored to your preferences. Typically, this includes weekly check-ins, monthly performance reports, and quarterly strategy reviews. However, we're always available for questions or discussions as needed.
Do you offer any free consultations or audits?
Yes, we offer a free initial consultation to discuss your business goals and challenges. During this consultation, we can provide a high-level overview of potential strategies tailored to your needs. For more in-depth analysis, we also offer comprehensive paid audits of your current digital marketing efforts.
What is your approach to data privacy and security?
We take data privacy and security very seriously. All our practices comply with GDPR, CCPA, and other relevant data protection regulations. We use secure, encrypted systems for data storage and transfer, and we're committed to protecting your and your customers' information.
Can you help with reputation management and crisis communication?
Yes, we offer reputation management services as part of our digital marketing solutions. This includes monitoring your brand's online presence, responding to reviews, and developing strategies to improve your overall online reputation. In case of a PR crisis, we can also assist with rapid response and communication strategies to mitigate potential damage.
How do you handle budget allocation across different platforms?
We start by analyzing your target audience, business goals, and past performance data to determine the most effective channels for your brand. We then allocate budget based on these insights, continuously monitoring and adjusting to optimize performance. Our approach is flexible, allowing us to shift budget to the best-performing channels as we gather more data.
Do you provide training for our internal team?
Yes, we can provide training sessions for your internal team on various aspects of digital marketing. This can include platform-specific training (e.g., Google Ads, Facebook Ads Manager), analytics interpretation, or broader digital marketing strategy. Our goal is to empower your team with knowledge while we handle the day-to-day execution.
What key performance indicators (KPIs) do you typically track?
The specific KPIs we track depend on your business goals, but common metrics include Return on Ad Spend (ROAS), Cost Per Acquisition (CPA), Click-Through Rate (CTR), Conversion Rate, and overall Revenue Growth. We also track platform-specific metrics and custom KPIs relevant to your unique business objectives.
How do you approach A/B testing and optimization?
A/B testing is a crucial part of our optimization process. We continuously test different elements of your campaigns, including ad copy, visuals, landing pages, and targeting parameters. We use statistical significance to validate our results and implement winning variations to improve performance over time.
Can you integrate with our CRM or other existing tools?
Yes, we're experienced in integrating our marketing efforts with various CRM systems and other tools. This allows for seamless data flow and more accurate tracking of the customer journey from initial contact to sale. We'll work with your tech team to ensure proper integration and data syncing.
What if we need to pause or cancel services?
We understand that business needs can change. Our contracts typically include a 30-day notice period for pausing or cancelling services. We're always happy to discuss your changing needs and adjust our services accordingly.
How do you stay compliant with ad policies on different platforms?
Our team stays up-to-date with the latest ad policies across all major platforms. We have extensive experience navigating the complexities of ad approvals, especially in highly regulated industries. If any issues arise, we work quickly to resolve them while maintaining campaign performance.
Can you help with content creation for our website or blog?
Absolutely! Content creation is a key part of our services. We can help develop a content strategy, create engaging blog posts, craft website copy, and produce various types of content to support your SEO and overall digital marketing efforts.
How do you measure the success of email and SMS campaigns?
For email and SMS campaigns, we track metrics such as open rates, click-through rates, conversion rates, and overall revenue generated. We also analyze metrics like list growth and unsubscribe rates to ensure the health of your subscriber base.